Privacy Policy

What Silih is

Silih is an internal system operated by CV Herba Bumi Pertiwi. When someone taps the WhatsApp button on one of our advertising landing pages, Silih decides which customer service agent is on duty at that moment and opens the conversation with that agent. It is not a public service and does not accept sign-ups.

What we record

For each tap of the WhatsApp button, Silih stores:

• the brand the enquiry was for;
• the landing page it came from;
• the date and time;
• which customer service agent received it.

What we do not record

We never receive the visitor’s phone number. The conversation happens inside WhatsApp, between the visitor and our agent. Silih is not part of that conversation and never sees its contents.

We do not ask visitors for their name, email address, or any other personal detail, and we do not build profiles of individual visitors.

Advertising platforms

Our landing pages carry the standard measurement tools of Meta, TikTok, and Google. When the WhatsApp button is tapped, Silih tells those tools that a conversation started, so the advertising can be measured and improved.

Our agents’ phone numbers are never sent to any advertising platform. Only the agent’s name is included, so our own reporting stays readable. Full phone numbers exist only inside Silih.

Those platforms collect data under their own policies, which we do not control. Please refer to the privacy policies of Meta, TikTok, and Google for how they use it.

Staff accounts

People who use the Silih panel have an account created for them by an administrator. We store their name, work email address, role, and a protected form of their password. Sign-in sessions are kept on our server so that access can be withdrawn immediately when someone leaves or changes role.

Every change made in the panel is recorded — who changed what, and when. This log is visible only to authorised administrators, never to customer service staff.

How long we keep it

Enquiry records are kept for as long as they are useful for reporting on our own customer service performance. Staff accounts are kept while the person works with us, and can be deactivated without deleting the history of what they did.

Where it is stored

Data is stored on managed infrastructure in Singapore, chosen because it is the region closest to Indonesia. Access is limited to the staff who need it, and is controlled by role.

Your requests

If you believe we hold information about you and want to ask about it, write to admin@herbabumipertiwi.id. Because we do not record visitor identities, we will usually need more detail before we can find anything.

Changes

If what Silih records changes, this page changes with it, and the date at the top is updated. See also our Terms of Service and contact details.